E-Commerce
Tapestry Music – Case Study
How a Redesigned Website Helped a Music Store in British Columbia Achieved a 30% Increase in Sales Tapestry Music sells musical instruments online and in three locations in British Columbia. Founded in 1996, Tapestry has 24 employees who sell, rent, and repair a range of instruments – brass, woodwinds, orchestral, strings, and drums/percussion. Tapestry also sells…
Read MoreGo Play Golf – Client Case Study
How We Helped a Gift Card Business Successfully Switched Card Processors With Minimal Disruption Go Play Golf is the leading golf gift card program in the United States. Its cards are sold in more than 30,000 retail stores in the country and include major chains like Target, Walmart, CVS, and Walgreens, as well as at…
Read MoreChoq – Client Case Study
How A Fast-Growing Nutritional Supplement Business Keeps Its Site Fast and Efficient During Busy Holiday and Sales Periods Choq is a privately owned research, development, and manufacturer of nutritional supplements it sells on its WooCommerce website, most often to men in their late 20s through 30s who want to boost their energy. Based in Austin,…
Read MoreUltra Sabers – Client Case Study
How the Market Leader for Customized Lightsabers Preserved Its #1 Google Ranking While Transforming Its Website into a Mobile-First, Lightning Fast Platform UltraSabers is a top-ranked developer of lightsabers and holds the #1 spot on Google. Based in Friendswood, Texas, it is a privately held e-commerce company with a WooCommerce website. Lightsaber enthusiasts visit the…
Read MoreTop 8 Foundational Factors to Ensure Your Ecommerce Site is Built to Convert
Growing an ecommerce store from the ground up – or advancing growth in an existing store when it’s stalled – is no easy task. We’ve rounded up a list of our top strategies for growing your ecommerce store. These tips are based on our experience helping our clients grow their online businesses for nearly two…
Read MoreExploring the Ups and Downs of Custom Solutions for WooCommerce
Custom solutions and custom development for WooCommerce comes with both blessings and curses. Before we dive into the difference, let’s define what a custom WooCommerce solution is: Anywhere on a website where custom code has been written in place of downloading or purchasing software to achieve a desired function is technically a custom solution. Custom…
Read MoreHow to Scale Your Online Store with WooCommerce
One of the reasons eCommerce businesses turn to WooCommerce is because it is widely recognized as “scalable,” meaning functions can expand alongside the business. Of course, as Chris Lema pointed out earlier this year, “scaling” is relative to what a business uses to measure success. And within a business different people will have different opinions…
Read MoreCreating a Shipping Method for WooCommerce
If you run an eCommerce business, you know that fast, secure shipping is an essential part of each sale and can make or break a loyal customer. eCommerce customers expect orders to process quickly and accurately, can be traced, and are easy to return via mail if necessary. The ongoing COVID-19 crisis has sent more…
Read MoreUsing the WooCommerce Conversion Tracking Plugin to Drive Sales
As an eCommerce seller, you rely on tracking your customers’ shopping habits to know the best-sellers, how well coupons are performing, what items resonate among customers in certain demographics and so on. Most of all, you’re interested in what drives your repeat customers to keep coming back and replicating that success across the board.…
Read MoreExploring eCommerce Options: WooCommerce vs. Shopify
Here at Mode Effect, we’re team WooCommerce, but we can’t deny that not every store is the best fit to start or continue their journey on any particular eCommerce platform. So it’s always good to be educated on any particular platform you are considering for your online store. So here is an overview of WooCommerce…
Read More