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E-Commerce

Using the WooCommerce Conversion Tracking Plugin to Drive Sales

WooCommerce conversion tracking

As an eCommerce seller, you rely on tracking your customers’ shopping habits to know the best-sellers, how well coupons are performing, what items resonate among customers in certain demographics and so on.    Most of all, you’re interested in what drives your repeat customers to keep coming back and replicating that success across the board.…

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Exploring eCommerce Options: WooCommerce vs. Shopify

Here at Mode Effect, we’re team WooCommerce, but we can’t deny that not every store is the best fit to start or continue their journey on any particular eCommerce platform.  So it’s always good to be educated on any particular platform you are considering for your online store.  So here is an overview of WooCommerce…

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WPAZ WooCommerce Meetup: March/April Wrap

We had some pretty awesome WooCommerce Meetups for March & April! March We had a brand new speaker present. Parker Mathewson, the founder of The Rite Sites, graced us with his expertise on The Problems and Opportunities of Migrating to WooCommerce. After his talk, Parker was accommodating in answering plenty of developer-related questions about migrating…

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WooCommerce WPAZ Meetup: January/February Wrap

WPAZ, WooCommerce, WordPress

After skipping December because almost our entire team was out of town due to WordCamp US, we came in strong for 2019 with two successful meetups! The first being January 2nd! I was concerned that it’d be too soon into the new year as it was only day 2 but I was pleasantly surprised! It…

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How to Set Up a New WooCommerce Store

This post was originally posted at WooCommerce.com as a 5-part boot camp series for store owners considering using WooCommerce. If you are starting from scratch, head to WooCommerce.com/start to get a basic site in place. If you already have a self-hosted WordPress site or a WordPress.com site with a Business plan, head to the Plugins section of your…

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WooCommerce WPAZ Meetup: September Wrap

WPAZ WPAZWOO WooCommerce

Our September WooCommerce Meetup is in the books! On September 5th we hosted our 2nd WordPress AZ WooCommerce Meetup! The night was full with lots of networking, food, two presentations, and an after-meetup meetup! 😜 Ray Flores took us back to some WooCommerce fundamentals on the topic of Customizing WooCommerce & Extending Plugins. Here are…

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WooCommerce WPAZ Meetup: August Wrap

WooCommerce WPAZ Phoenix

WooCommerce Meetup #1: Successful! This has been months in the making but we finally launched! Last week we held our first dedicated WooCommerce Meetup right here in Phoenix. Long have we flirted with the idea of a WooCommerce-centric meetup. I mean like, for a couple of years. Of course, we weren’t sure what the response…

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Using WooCommerce for Wholesale eCommerce Sites

E-commerce has been incredibly successful for retail or business to consumer (B2C) sales. Online holiday shopping continued to grow last year, hitting an all-time high of $108 billion according to CNBC, nearly 15% higher than 2016 statistics. Outside the holidays, more people than ever continue to shop online for everything from clothing to groceries. Forty-three…

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Re-Platforming to WooCommerce

Here at Mode Effect, we get a lot of inquiries from eCommerce site owners who have outgrown the one-size-fits-all platform they entered early in their online commerce ventures.   These folks have often outgrown their first platform and want their websites to help them compete more effectively in the virtual marketplace. They want to offer…

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