Custom solutions and custom development for WooCommerce comes with both blessings and curses. Before we dive into the difference, let’s define what a custom WooCommerce solution is: Anywhere on a website where custom code has been written in place of downloading or purchasing software to achieve a desired function is technically a custom solution. Custom…

Read More

One of the reasons eCommerce businesses turn to WooCommerce is because it is widely recognized as “scalable,” meaning functions can expand alongside the business. Of course, as Chris Lema pointed out earlier this year, “scaling” is relative to what a business uses to measure success. And within a business different people will have different opinions…

Read More

If you run an eCommerce business, you know that fast, secure shipping is an essential part of each sale and can make or break a loyal customer.  eCommerce customers expect orders to process quickly and accurately, can be traced, and are easy to return via mail if necessary. The ongoing COVID-19 crisis has sent more…

Read More
Using WooCommerce conversion tracking plugin

As an eCommerce seller, you rely on tracking your customers’ shopping habits to know the best-sellers, how well coupons are performing, what items resonate among customers in certain demographics and so on.    Most of all, you’re interested in what drives your repeat customers to keep coming back and replicating that success across the board.…

Read More

Here at Mode Effect, we’re team WooCommerce, but we can’t deny that not every store is the best fit to start or continue their journey on any particular eCommerce platform.  So it’s always good to be educated on any particular platform you are considering for your online store.  So here is an overview of WooCommerce…

Read More

This post was originally posted at WooCommerce.com as a 5-part boot camp series for store owners considering using WooCommerce. If you are starting from scratch, head to WooCommerce.com/start to get a basic site in place. If you already have a self-hosted WordPress site or a WordPress.com site with a Business plan, head to the Plugins section of your…

Read More

E-commerce has been incredibly successful for retail or business to consumer (B2C) sales. Online holiday shopping continued to grow last year, hitting an all-time high of $108 billion according to CNBC, nearly 15% higher than 2016 statistics. Outside the holidays, more people than ever continue to shop online for everything from clothing to groceries. Forty-three…

Read More

Here at Mode Effect, we get a lot of inquiries from eCommerce site owners who have outgrown the one-size-fits-all platform they entered early in their online commerce ventures.   These folks have often outgrown their first platform and want their websites to help them compete more effectively in the virtual marketplace. They want to offer…

Read More