Bringing Home Success For The Holidays

ecommerce website features for optimization during holiday shopping

If you haven’t already downloaded our FREE holiday marketing strategy template, you’re probably wondering “how do I tackle the 2024 holiday shopping season?” For those of you that downloaded and customized the template – congrats! You are well on your way to a fabulous Q4. If you’re still on the fence in deciding what to…

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Why August Is The Month To Start Holiday Planning

why holiday planning in august is important for black friday and cyber monday ecommerce sales

(Or maybe even July…) Black Friday and Cyber Monday are the behemoths of the retail world. These shopping extravaganzas can make or break a year’s sales for many businesses. But with the intense competition, merely throwing together a last-minute strategy won’t cut it. The secret to maximizing your returns lies in early, meticulous planning. The…

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Free Holiday Marketing Plan Template for Busy Businesses

free holiday 2024 planning template

Holiday Hustle Without the Hassle The holiday season can be a whirlwind for businesses of all sizes. Between managing inventory, fulfilling orders, and keeping up with customer demands, marketing efforts can easily fall by the wayside. This year, take control of your holiday strategy with Mode Effect’s free Holiday Marketing Plan Template! Yes FREE. You…

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Our NASMD 2024 Takeaways

Mode Effect and Morrison Consulting attend the 2024 NASMD Convention

And what it means for our music store owner customers. Here are the highlights: Building Rockstar Relationships: Takeaways from the NASMD 2024 Conference Just wrapped up the NASMD conference in Bonita Springs, and let me tell you, it was a goldmine of insights for music store owners! As your agency partner, we’re here to translate…

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GA4 Update: Key Events

ga4 conversions are now key events. Mode effect explains the impact and updates.

Alright, folks, let’s talk GA4. In this blog post, we will discuss the recent (upcoming) update to Google Analytics 4 (GA4) regarding “conversions.” That’s right; buckle up, because GA4 metrics are changing… again. Google has renamed conversions to key events This change aims to address the confusion around conversion metrics between Google Ads and GA4.…

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Build In-House Expertise Or Hire An External Agency

How to avoid too many cooks in the kitchen without missing key ingredients in your ecommerce digital marketing strategy. Figuring out whether to hire an agency or an in-house team for your ecommerce digital marketing is like cooking a meal. In the same way that you wouldn’t need a cookbook to create a dish you’ve…

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