Articles for WooCommerce Store Owners

Tactics on how to improve optimization, speed, and design.  

ecommerce website features for optimization during holiday shopping

Bringing Home Success For The Holidays

If you haven’t already downloaded our FREE holiday marketing strategy template, you’re probably wondering “how do I tackle the 2024 holiday shopping season?” For those of you that downloaded and customized the template – congrats! You are well on your way to a fabulous Q4. If you’re still on the fence in deciding what to…

Read More
why holiday planning in august is important for black friday and cyber monday ecommerce sales

Why August Is The Month To Start Holiday Planning

(Or maybe even July…) Black Friday and Cyber Monday are the behemoths of the retail world. These shopping extravaganzas can make or break a year’s sales for many businesses. But with the intense competition, merely throwing together a last-minute strategy won’t cut it. The secret to maximizing your returns lies in early, meticulous planning. The…

Read More
free holiday 2024 planning template

Free Holiday Marketing Plan Template for Busy Businesses

Holiday Hustle Without the Hassle The holiday season can be a whirlwind for businesses of all sizes. Between managing inventory, fulfilling orders, and keeping up with customer demands, marketing efforts can easily fall by the wayside. This year, take control of your holiday strategy with Mode Effect’s free Holiday Marketing Plan Template! Yes FREE. You…

Read More
Mode Effect and Morrison Consulting attend the 2024 NASMD Convention

Our NASMD 2024 Takeaways

And what it means for our music store owner customers. Here are the highlights: Building Rockstar Relationships: Takeaways from the NASMD 2024 Conference Just wrapped up the NASMD conference in Bonita Springs, and let me tell you, it was a goldmine of insights for music store owners! As your agency partner, we’re here to translate…

Read More
ga4 conversions are now key events. Mode effect explains the impact and updates.

GA4 Update: Key Events

Alright, folks, let’s talk GA4. In this blog post, we will discuss the recent (upcoming) update to Google Analytics 4 (GA4) regarding “conversions.” That’s right; buckle up, because GA4 metrics are changing… again. Google has renamed conversions to key events This change aims to address the confusion around conversion metrics between Google Ads and GA4.…

Read More

Co-founder Cody Landefeld on Doo the Woo Podcast

Longtime listener, a first-time guest! It was a pleasure to be asked by our Woo Expert reps at Woo to join a last-minute recording of Do the Woo’s Agency chat. In the conversation, I discussed the evolution of Mode Effect from a WooCommerce-focused company to a full-service ecommerce agency, offering technical and marketing support to…

Read More

Build In-House Expertise Or Hire An External Agency

How to avoid too many cooks in the kitchen without missing key ingredients in your ecommerce digital marketing strategy. Figuring out whether to hire an agency or an in-house team for your ecommerce digital marketing is like cooking a meal. In the same way that you wouldn’t need a cookbook to create a dish you’ve…

Read More
How to crush goals in 2024

Crush Your Goals in 2024: Why You Should Validate Your Strategy w/ Data

The end of 2023 is coming up fast! We’ve all spent the year slaying those conversion rates and growing, and it’s almost time for a collective EOY break. But before we pop open the champagne and celebrate, there’s one more crucial step to add to your 2024 strategy: Complete a full end of year report…

Read More

Scaling Success with Amazon Advertising: The AIA Method for Boosting WooCommerce Store Sales

E-retailers in the competitive online business world must utilize email marketing, and loyalty programs, and implement marketing strategies to be successful. These strategies help them expand their customer base and enhance sales. WooCommerce, a widely used ecommerce platform compatible with WordPress, has become the preferred choice for numerous small and medium-sized enterprises seeking to establish…

Read More