Website Strategy

[Audio] The Expert Effect Podcast

Are you a fan of podcasts?  Of course you are! Do you have enough podcasts to listen to?  Of course you don’t!  Okay then so podcasts are pretty crowded and there’s a lot of content out there.  We’re starting one so we can diversify our content and look to connect you with some of our…

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Your IT guy is not your web designer

It’s a common misconception that people who use computers or work on computers for a living know everything about computers. Do your parents or grandparents still call you when their printer isn’t working or worse yet ask for help with how to get on Facebook? It’s not a stretch to assume that your computer savvy…

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WordPress 4.2.4 Security Release

If you’ve been holding off updating your WordPress site now is the time to back-up your website and press the update button.  If you’re confused about how to back-up your website and where to start don’t worry, you’re not alone.  We can help guide you to the right place.  Additionally your website might run on…

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Using Analytics to Improve User Experience

So your company is growing and your website isn’t cutting it anymore.  You’re simply not converting users into customers.  Don’t panic!  There’s effective ways to understand what needs to be part of your website. If you built your website a while ago and haven’t been actively tweaking it, chances are you’re missing out on customers.  One…

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How much does it cost to build a website?

The cost of getting a website built can be confusing! It’s the wild west out here.  With so much of a price gap that you as the client can easily get confused.  For some companies, it’s a race to the bottom with pre-made “one-size-fits-all” websites, large advertising agencies who charge a ton, and everything else…

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