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How to Setup Google Shopping Campaigns for Your WooCommerce Store
In the increasingly competitive e-commerce landscape, finding effective strategies to stand out and attract customers is crucial. For WooCommerce store owners, Google Shopping campaigns provide a powerful tool to increase visibility, reach potential customers, and drive conversions. This article offers a detailed guide on how to optimize Google Shopping campaigns for your WooCommerce store. Getting…
Read MoreGetting BIG User Engagement: Using SEO for eCommerce Store Owners
Introduction Driving traffic to your website is essential, but converting that traffic into sales is the ultimate goal. Search Engine Optimization (SEO) is a powerful tool not only for increasing your online visibility but also for boosting conversions. This article illustrates how online stores can use SEO to improve user engagement. It also looks at…
Read MoreTop 8 Foundational Factors to Ensure Your Ecommerce Site is Built to Convert
Growing an ecommerce store from the ground up – or advancing growth in an existing store when it’s stalled – is no easy task. We’ve rounded up a list of our top strategies for growing your ecommerce store. These tips are based on our experience helping our clients grow their online businesses for nearly two…
Read MoreExploring the Ups and Downs of Custom Solutions for WooCommerce
Custom solutions and custom development for WooCommerce comes with both blessings and curses. Before we dive into the difference, let’s define what a custom WooCommerce solution is: Anywhere on a website where custom code has been written in place of downloading or purchasing software to achieve a desired function is technically a custom solution. Custom…
Read MoreHow to Scale Your Online Store with WooCommerce
One of the reasons eCommerce businesses turn to WooCommerce is because it is widely recognized as “scalable,” meaning functions can expand alongside the business. Of course, as Chris Lema pointed out earlier this year, “scaling” is relative to what a business uses to measure success. And within a business different people will have different opinions…
Read MoreCreating a Shipping Method for WooCommerce
If you run an eCommerce business, you know that fast, secure shipping is an essential part of each sale and can make or break a loyal customer. eCommerce customers expect orders to process quickly and accurately, can be traced, and are easy to return via mail if necessary. The ongoing COVID-19 crisis has sent more…
Read MoreUsing the WooCommerce Conversion Tracking Plugin to Drive Sales
As an eCommerce seller, you rely on tracking your customers’ shopping habits to know the best-sellers, how well coupons are performing, what items resonate among customers in certain demographics and so on. Most of all, you’re interested in what drives your repeat customers to keep coming back and replicating that success across the board.…
Read MoreExploring eCommerce Options: WooCommerce vs. Shopify
In today’s world of e-commerce, setting up an online store is no longer a daunting task. Thanks to the availability of e-commerce platforms like WooCommerce and Shopify, businesses of all sizes can easily create and manage their online stores with ease. While both WooCommerce and Shopify have become household names in the e-commerce industry, they…
Read MoreEverything You Need to Know to Set-Up Google Ads Conversion Tracking on WooCommerce
Are you considering using Google Ads to bring more traffic to your store? This can be huge for your business! However, paid traffic and specifically learning how to use Google Ads can be an expensive and daunting task for a store owner. So it’s important to understand all you can know about Google Ads before…
Read MoreHow to Set Up a New WooCommerce Store
This post was originally posted at WooCommerce.com as a 5-part boot camp series for store owners considering using WooCommerce. If you are starting from scratch, head to WooCommerce.com/start to get a basic site in place. If you already have a self-hosted WordPress site or a WordPress.com site with a Business plan, head to the Plugins section of your…
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