Insightful Articles for WooCommerce Store Owners

Tactics on how to improve optimization, speed, and design.  

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The Ultimate Guide to High Performance WooCommerce & Scale

How is your WooCommerce website performing these days? As more holiday (and every day) shopping is now done online, it’s probably had quite a workout over the past couple of months. Now that you’ve finished accounts for the holiday season and (hopefully) caught up on tasks like updating your email capture, look at your site…

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WooConf 2017 Recap

Okay.  Here comes a super brief recap of WooConf!  I just saw the videos went live and wanted to share the two keys I was most excited about at last month’s event. I had an opportunity to attend and speak at the annual conference for WooCommerce.  It’s called WooConf.  And let me tell you it…

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Website Hosting Options for WooCommerce Ecommerce Stores

Where to start? Let’s talk about website hosting for your store. Is your store running WooCommerce?  How good of a job is your current website host doing for your online store?  The performance of your host has a tremendous effect on your online store’s performance and ultimately your bottom line.  Since launching your store you’ve…

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How to Redesign Your WooCommerce Site Affordably

You’re out here doing it!  There’s no time for blowing up your store and redesigning everything while you’re in the business of making money and serving customers.  That doesn’t make sense.  However, at the same time, you have to keep your store fresh and take advantage of every design tactic that will help to improve…

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Understand the Sales Funnel and Apply it to Your E-Commerce Website

Sales funnels are essential for every business and e-commerce stores are no exception. Creating a sales funnel will help convert visitors into paying customer and is essential to your marketing and sales strategy.  The challenge is that most business owners struggle to understand how to assemble and apply a sales funnel for their business. Today…

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How The Red Headed Hostess Trusts Mode Effect to Help Dramatically Scale WooCommerce

Tyson Foster, partner of The Red Headed Hostess with his wife Shannon, were seeking a website development partner who specialized in e-commerce – specifically the e-commerce platform WooCommerce made for WordPress websites.   “As our company grew, our current vendor could not serve us very well anymore,” said Foster. “There were constant issues, breaks and…

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5 Ways to Convert More Users on Your WooCommerce Store

Your homepage is a window into your WooCommerce store.  If a user lands on your product page in search obviously that’s your only shot to win them over (in most cases).  But likely if someone sees an advertisement or searches for your company name they’re going to land on your homepage.   So what does…

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Overcome the Top 3 Ecommerce Cart Abandonment Challenges

The biggest task with running an eCommerce store is to convert visitors into customers.  Users who land on your store are likely in research mode.  If your band is unfamiliar to them they’ll do a search for your product and find your store (most likely on their mobile device) and then return later on a…

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APIs for WooCommerce Stores – WP ECommerce Show

Recently our co-founder Cody had a chance to be a guest on the WP ECommerce Show hosted by our friend Bob Dunn.  There was a great discussion about APIs and unpacking why they’re useful and necessary for most WooCommerce stores.  Here’s a sneak peek: In Episode 69 we are venturing into the tech side of online…

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