Articles for WooCommerce Store Owners

Tactics on how to improve optimization, speed, and design.  

Using Data from Your Website Analytics to Tweak Your User Experience

If you’re a business owner or marketing director in charge of a website you know the process of creating the website is truly never done. One of the most frustrating things we face as entrepreneurs or marketing directors is knowing the best way to update and tweak our processes and messaging to get closer to…

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Why Your Website Needs A Style Guide And How To Create One

A Deep Dive into Consistency, Branding, and User Experience In the fast-paced digital landscape of today, where user expectations are higher than ever and competition is fierce, a well-designed and cohesive website (or online store) is not just an advantage – it’s a necessity. A website serves as the digital face of your brand, and…

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Card-Based Design: The Latest Web Trend

As more and more people begin to rely on the web for their primary source of information, the way in which this information is continuously changing. There are always new and innovative ideas coming out that will allow websites to display information in a way that is more beneficial to the user. The latest trend…

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5 Website Challenges Retail Stores are facing today

Currently, retail stores face challenges related to their websites that they did not have to face in the past. If you run a retail store, knowing how to effectively market and differentiate your retail store will help you stay ahead of your competition. Below are 5 challenges that retail stores up against, and what you can…

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How Starting an E-Commerce website is Like Opening an Actual Store

  Recently I was on an episode of WP (WordPress) Water Cooler, a weekly online roundtable of experts in the WordPress community share insights on how to best approach WordPress development and running your business using WordPress.  This episode I was able to be a part of was focused on how to improve the user…

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What Is Website Accessibility?

Browsing the web is like a second nature to most of us. But others with physical challenges can seem overlooked when we are creating our websites. We can take for granted the process of seeing the screen, reading the text, hearing the sounds, and being able to handle the mouse and keyboard.

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Re-designing Stinkweeds, a Phoenix, AZ local mainstay.

If you live in the Phoenix metro area and are a music fan you’ve likely bought a CD or an LP from Stinkweeds, a independent record store in downtown Phoenix.  For over 27 years Stinkweeds has been focused on providing a selection of independent and popular music to customers looking to find their music by…

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Mobile Responsive Web Design – Critical Tool For Business Success

In today’s world, just about every single business has some form of online presence. This means that simply having a website is not going to be enough for your company if you want to beat out your competitors. You need to find every advantage that you can to ensure that your website is visited more…

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Using Analytics to Improve User Experience

So your company is growing and your website isn’t cutting it anymore.  You’re simply not converting users into customers.  Don’t panic!  There’s effective ways to understand what needs to be part of your website. If you built your website a while ago and haven’t been actively tweaking it, chances are you’re missing out on customers.  One…

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