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This post is a video walkthrough of our post on optimizing your WooCommerce store for customers who’ve already bought from you.  As you likely know it’s easier to sell more products to your current customer base than to try and convince people who are unfamiliar with your brand. Here’s an excerpt of the post we put together on optimizing the post purchase experience.

One of the single best ways you can create repeat customers to your eCommerce store on WooCommerce or other eCommerce platforms is to provide them with an effective post-purchase experience. After all, retaining a customer is easier than acquiring a new one. 

We cover 4 key areas to address on your site in order to entice customers to continue to buy from you.  They are:

  • Timely and Relevant Post-Purchase Communication
  • Customer Support After Purchases
  • Personalized Post-Purchase Messages
  • Loyalty Programs



Cody Landefeld

co-founder at Mode Effect. ECommerce consultant. Coram deo.

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